|
|
|
TMC = Total Market Coverage
|
The Program:
Our Total Market Coverage leverages the power of a proven, respected, and trusted advertising vehicle - The Denver Post and Direct Mail through Valassis. Advertising messages can be targeted to high priority zip codes via geography and demography.
Denver Post subscribers receive a package with single sheet, multi-page tab and broadsheet inserts and coupon books inside a Red Plum wrap. This package is placed on top of the newspaper on Wednesday.
Non-Subscribers receive the same Red Plum package in their mailbox on Tuesday and Wednesday mailed by Valassis.
Products:
Pre-Printed Inserts - You provide the advertisement and we deliver using the best of two proven advertising mediums.
Print and Deliver Inserts - We will use our printing resources to print exactly what you need at competitive prices.
Distribution:
- Over 1 million pieces every week
- 47% Newspaper Topper
- 53% Direct Mail
Benefits:
- Newspaper and Mail Distribution - Combine paid circulation with direct mail
- Targeted Zip Code Distribution - Select the specific customers around your location
- 7 county metro coverage available - Covers most 7 county zip codes
- 98% Zip Code saturation - No potential customer is left out
- Valassis is the nation's largest direct mail company - Ensures on time delivery
- Significantly less expensive then solo mail - Unbeatable cost per thousand
- Package is placed on top of the paper (not inside) - High Visibility, your ad will be seen
|
|
|
| Terms of Use | Privacy Policy | Authorized Contractors |
© Copyright 2009
The Denver Post
101 West Colfax
Denver, CO 80202
|